the CUSTOMVIEW team had created full graphic, media and digital content for Pavilion of Moscow at WORLD EXPO MILANO 2015.
The range of works included logo and visual identity design of the Moscow Expo pavilion, exhibit’s interior design and full range of interactive VR content.
We had created 5 featurettes about Moscow and panoramic documentary about Moscow Food Market in two types of formats: VR and 16:9.
The concept was to show to the audience both of the formats at the same time on a stand specially created for the event so they could compare regular widescreen video and unique VR experience.
We had also created mobile and desktop applications.